Chelsea FC - Nike Third Kit 23/24 FOOH
Chelsea FC and The Berry Boys launch the club’s Nike Third Kit, with a scroll-stopping viral VFX film.
It made total sense for a London takeover… given Chelsea FC are ‘The Pride of London’ (and the best team in the city…!)
A simple, yet very effective stand-out creative was directed by The Berry Boys and developed by The Berry and CFC creative teams. The aim; to go viral on socials and create hype and astonishment with a ‘was that real?!’ video. And yes… to tell you the truth. It is VFX. But you have to admit… The Berry Boys nearly had you. 😉